adidas Originals launches its largest Indian store in Bangalore

Image Courtesy: adidas.com

adidas Originals has expanded its presence in India by launching a new store in Brigade Road, Bengaluru.

Spread over 3,140 square feet, the new store would be the largest store in the country.

With the aim of setting a new benchmark in sneakers and street style fashion, the new store aims to become a fashion and cultural mecca for the city’s community.

The state-of-the-art retail store concept is a one-stop destination for Bangalore sneakerheads, street style aficionados, fashion-conscious millennials and Gen-Z consumers.

The new adidas Originals store aims to transform the city’s street style space by providing access to the brand’s most popular collections, hype drops and limited edition collaborations.

Equipped with various digital touchpoints, the store provides a smooth and seamless shopping journey to enhance the overall consumer experience.

Inspired by the rich sporting heritage of adidas – one of the world’s leading sports brands and a global designer and developer of athletic footwear and apparel – adidas Originals is a lifestyle brand founded in 2001.

James T. Quintero