beaconsmind AG with planned IPO on the Frankfurt Stock Exchange on April 13, 2022 and significant expansion of capital markets activities

  • Listing on the Scale segment and the XETRA electronic trading platform at the Frankfurt Stock Exchange

  • Strong designated sponsor Hauck & Aufhäuser Lamp Privatbank AG

  • Research coverage of Hauck & Aufhäuser Lampe Privatbank AG and Baader Bank AG

  • Large float with a long-term oriented institutional investor and founder and CEO Max Weiland as supporting anchor investors

  • Normative reporting measures put in place with adaptation of the accounting year to the calendar year, financial statements in accordance with IFRS standards incl. euro figures.

ZURICH, Switzerland, April 12, 2022–(BUSINESS WIRE)–Regulatory news:

beaconsmind AG (ISIN: CH0451123589 – Ticker: MLBMD), a leading SaaS provider in location-based marketing (LBM) and analytics, has been approved by Deutsche Börse to list on the segment Marketplace Scale of the Frankfurt Stock Exchange from April 13, 2022. In addition to listing on Scale in Frankfurt, the shares will also be traded on the liquid electronic exchange XETRA. With the listing of its shares on the Frankfurt Stock Exchange and XETRA, beaconsmind will have a broader positioning on the capital market and increased visibility for institutional investors. The accompanying capital markets partner, Hauck & Aufhäuser Lampe Privatbank AG, will act as named sponsor.

Over the past few months, beaconsmind has successfully implemented various capital measures. At the end of December 2021, the company carried out a capital increase of CHF 5.8 million through the placement of 580,000 new shares with a benchmark institutional investor. The funds are to be used for further extension of the distribution network and installation capacities and for expansion into new markets. The stock’s free float currently stands at around 36%, with beaconsmind founder and CEO Max Weiland having pledged to own around 19% of the company. On March 18, 2022, beaconsmind delisted its shares from the Vienna Stock Exchange.

Along with the planned listing of XETRA and Scale on the Frankfurt Stock Exchange, beaconsmind has introduced further improved reporting standards: beaconsmind plans to report its turnover in euros in addition to Swiss francs. Furthermore, the adjustment of the fiscal year (previously July 1 to June 30 of the following year) to the calendar year has been approved and from fiscal year 2021/2022, beaconsmind will audit its financial statements with the international audit firm PriceWaterhouseCoopers in accordance with IFRS accounting standards.

beaconsmind is currently covered by research analysts from Hauck & Aufhäuser Lampe Privatbank AG as well as Baader Bank AG. beaconsmind is committed to increasing research coverage by qualified companies in the coming months and will host several roadshows with investors.

beaconsmind is on a dynamic growth trajectory. In the first half of the financial year 2021/2022 (July to December 2021), turnover increased by 554%, from CHF 0.15 million to around CHF 0.98 million. Earnings before interest, taxes and depreciation (EBITDA) also improved significantly, from CHF -0.9 million to CHF -0.77 million (+14%). Recurring income from day-to-day business accounts for approximately 90 percent. In recent months, beaconsmind has successfully entered new international markets and won new customers, including Czech fashion chain Prodes, Italian jeweler Nove 25, UFC Gym or in the United Arab Emirates, fashion retailer Maison-B -More. Other beaconsmind clients include Adidas, Depot and Roberto Cavalli, among others. Currently, beaconsmind solutions are used in approximately 230 stores in 40 countries.

Max Weiland, founder and CEO of beaconsmind: “The listing on the Frankfurt Stock Exchange is another milestone in the history of our company. With the tradability of our shares in Frankfurt and XETRA, we appeal to a wide group of investors and are listed on one of the most liquid and largest stock exchanges in the world. The IPO in Frankfurt is part of our best practice approach, which we will also implement in the capital markets. Transparency and reporting standards for our investors have been significantly improved. We are well positioned for future growth and expect a significant increase in our revenues for the current fiscal year. We are now 100% focused on delivering our unique solution to customers around the world and helping our investors participate in the strong revenue growth over the next few years. 12 months.”

About beaconsmind

Founded in 2015 in Switzerland, beaconsmind AG is a pioneer in the field of location-based marketing (LBM) software for retail chains. By equipping stores with Bluetooth beacons that precisely locate and identify customers, and by integrating its software suite, beaconsmind opens up a whole new channel for merchants to interact with their customers. With its solution, retailers can converge digital and physical purchases and bridge each other’s convenience gaps. The company’s shares (ISIN: CH0451123589 – Mnemonic: MLBMD) are listed on Euronext in Paris and from April 13, 2022 on the Frankfurt Stock Exchange with XETRA trading.

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Contact the company
beaconsmind AG, Stäfa (Switzerland)
Max Weiland, Founder and CEO
[email protected]
Such. : +41 44 380 73-73

Contact for the economic and financial press
edicto GmbH, Frankfurt (Germany)
Axel Mühlhaus/Doron Kaufmann
[email protected]
Such. : +49 69 905 505-54

James T. Quintero