Discount retailer Sierra opens store at The Greens of Strongsville mall

STRONGVILLE, Ohio — Sierraan off-price retailer with nearly 80 stores in 27 states, opened a new store on Saturday (November 5) in Strongsville Greens mall.

Sierra, which is part of TJX Cos. Inc., the umbrella company of TJ Maxx, Marshalls and HomeGoods, specializes in athletic and outdoor apparel and equipment brands including adidas, Bearpaw, Callaway Golf, Red Wing and Timberland.

“We’re thrilled to officially join the Strongsville community and let everyone see what the Sierra shopping experience is all about,” said Gennifer Hobbs, Sierra’s vice president and chief marketing officer, in a press release. .

“Sierra is also a champion of cold weather family essentials, and with temperatures dropping, it’s time to help shoppers save big with quality brands that will keep everyone warm and comfortable. this season,” Hobbs said.

Sierra occupies an 18,700 square foot space adjacent to Target in The Greens of Strongsville, which is on the north side of Ohio 82, just east of Pearl Road. The store is now hiring full-time and part-time employees.

To celebrate the new Strongsville store, Sierra donated $10,000 to happy campa non-profit organization that helps children and adults with disabilities, on Ohio 82 east of Interstate 77 in Strongsville.

With the new Strongsville location, Sierra has three stores in Ohio, including those in Columbus and Westlake. A fourth Ohio store is scheduled to open Saturday, Nov. 12, in Norwood.

According to its website, Sierra sells branded, high-quality outdoor and athletic apparel, footwear, and equipment for 20% to 60% off the full price. The store’s products include clothing and gear for running, fishing, camping, skiing, swimming, hiking and biking.

Sierra – similar to its sister store HomeGoods, which has a location at Royalton Collection in Strongsville, just east of The Greens of Strongsville – buys products from around the world that designers overproduce or other stores overbuy, passing the savings on to customers.

“Our rapidly changing assortments create that ‘treasure hunt’ shopping experience that our customers love,” Sierra’s website says.

Sierra was founded in 1986 as a catalog company in Reno, NV. The first physical store opened in 1990 in Nevada, and in 1992 the company’s headquarters moved from Reno to Cheyenne, Wyo.

TJX Cos. acquired Sierra in 2012.

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James T. Quintero