Ellyse Perry new range of equipment, Staple, women’s cricket equipment, Australian sports game changer

EXCLUSIVE – She changed the game on the pitch and now she’s changing the game off it.

Sports superstar Ellyse Perry is set to launch her own line of cricket gear in a start-up that will create a legacy for female athletes.

When Adidas pulled out of cricket and left Perry – the first Australian male or female player to record double 5,000 runs and 300 wickets in international cricket – without a bat sponsor, it also sparked a new conversation around gender-specific equipment gap.

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Australian Ellyse Perry (R) appeals for an LBW decision against England’s Sophie Ecclestone (L) during their women’s ODI in Melbourne on February 6, 2022. Photo: AFPSource: AFP

From media coverage to sports science and gear, women’s sports have long been sidelined, but the 31-year-old Sydney Sixers captain will head to the central box office on Thursday, October 13 in as an entrepreneur.

Fittingly, Perry – a staple of Team Australia for 15 years – has called his range… Staple.

“I’m so thrilled to be a part of this and to help create something that makes cricket gear accessible to everyone who plays the game,” she said.

“There was a space there that the cricket equipment hadn’t considered everyone playing the game… you still see professional female players wrapping straps on their pads and with thigh pads falling off.

“There has been so much research and technological sports equipment designed primarily for male athletes that my goal was to help bridge that gap.

“But this range was about making the gear accessible to everyone, including boys and girls, men and women.”

Ellyse Perry has unveiled her new line of Staple cricket gear.Source: Supplied

Perry’s manager, Josh White, said while the energy around women and sport was one of the most exciting trends in the sports industry right now, Perry had long pondered the evolution of cricket. and women’s gear as the next frontier.

“Pez (Perry) has known JP (of cricket maker JP Gavan) for some time, so it made sense to develop a range of equipment with him – he was a bat repairer for Shane Watson to the player of current test Steve Smith. for a while.”

Perry’s range of bats includes three models: Loftburg, Oakhill and St Ives – all are a personal nod to Perry’s journey through cricket, from where he learned to hit a ball in Loftberg to at her junior club Oakhill and the Nets in St Ives where she will always have a hit with her dad and brother.

When the Sixers begin their WBBL campaign on Thursday against the Brisbane Heat at Mackay, it will be using a St Ives for the first time in competition.

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“I’ve been chatting with Josh (Gavan) for a long time about bats and gear since he fixed some bats for me in 2017 and I’m thrilled with what we’ve produced…it’ll be cool to release the Thursday with equipment that everyone can use – from juniors to adults.

As well as his new start, Perry has also been working on his run with the aim of protecting his back from injury and regaining his role as the all-around Australian number one this summer.

Perry suffered a back injury in the ODI World Cup final against England after losing her place in the T20 ODI squad – but there were signs in The Hundred that she was finding a better move.

Perry said: “I will continue to build over the summer, the goal is to eventually start playing no limit bowling. I reshaped my action, changed my feet and the alignment at the crease.

“I’m running a little faster and jumping a little straighter in the crease which hopefully will help keep me injury free…and also help with the delivery and what’s happening at the end of the crease. other end.

“When you have an easy working action the ball tends to come out better…that’s the plan anyway.”

This year’s WBBL coverage is part of Kayo’s commitment to women’s sports which features a record number of broadcast hours in September and October.

The WBBL begins on October 13th and only KAYO Sports will have all WBBL matches live and on demand.

James T. Quintero