Rebag expands into two new product categories
A leader in luxury resale is diversifying its assortment.
Rebag, who recently completed a $33 million in a Series E funding round, is enter shoe categories and select clothes. This expands its offering to include all luxury accessories for men and women.
Rebag will now buy and sell shoes, including sandals, sneakers, heels, boots and loafers; as well as select apparel, including outerwear, jackets, vests, sweaters and sweatshirts, from existing brands like Chanel, Gucci, Hermès, Louis Vuitton and Fendi. The company will also begin accepting products from a selection of new luxury designers, including Adidas, Balmain, Common Projects, Maison Margiela, Manolo Blahnik, Jordan, Yeezy, Rick Owens and Vetements.
Similar to Rebag’s existing categories, consumers can sell shoes and select apparel from its list of accepted designers, online or in person at any physical Rebag location across the country. Customers will receive upfront prices and timely payment upon completion of the verification process.
Rebag opens new offers
Over the past year, Rebag has launched a range of new features and services. These include a service called Auction. Each week, Rebag lists over 2,000 new items in two rounds of Rebag auctions.
The company also introduced Rebag Rewards, a loyalty program designed to encourage circularity and customer retention by offering benefits such as a first look at new arrivals, early access to sales, free domestic delivery and returns, special annual discounts and surprise rewards such as invitations. to events, giveaways and more. Customers who have traded, sold, or purchased at least $500 worth of merchandise with Rebag are automatically enrolled in the program, which is free.
[Read more: Rebag launches its first-ever rewards program]
And the RebagTrade function allows customers to buy and sell items in one combined transaction. Using Rebag Trade, which is an artificial intelligence (AI) based extension of Rebag Clair pricing tool, shoppers can instantly receive an offer for their luxury items, allocate the value to a new purchase, then proceed to checkout and pay only the difference their sold items don’t cover – all in one transaction. The proceeds of the sale are instantly deducted from the value of the basket.
Other notable Rebag initiatives include a recent partnership with Moda Operandi, with a digital salon offering Rebag customers exclusive access to over 115 styles.
“After our successful integration of watches and fine jewelry in 2020, footwear and apparel is the natural next step for us,” says Charles Gorra, CEO and Founder of Rebag. “Rebag is the expert and ultimate destination for the most coveted luxury items. We are excited to broaden our horizons and offer our customers new categories to invest in. This has always been a request from our buyers. and our sellers and will help us meet more of their resale needs.
Founded online in 2014, Rebag has opened physical stores in New York, Los Angeles, Greenwich, Connecticut and Miami.